Search Engine Optimisation Training - Advanced Course

SEO Training
Link Building

This SEO advanced course is aimed at a non-technical, business audience. This 1 day SEO hands-on training course is split into 3 modules:

SEO Introduction and advanced
SEO hands-on analysis of your site using SEO software
SEO questions and answers

You will be mentored on your own website covering the major activities to improve the site's presence on the major search engines.

You get:
		Knowledge
		Access to SEO software
		Flow charts
		Advanced checklists

CreatorSEO hands-on Search Engine Optimisation (SEO) training will provide you with the most effective SEO techniques to increase web site traffic to your website.

► Knowledge	You will receive expert Hands-on Search Engine Optimisation (SEO) training providing you with the most effective SEO techniques to increase web site traffic to your website.
► SEO Flow Charts	You will receive SEO flow charts for - SEO site analysis/assessment - Keywords - Link Building
► SEO Checklists	From our accumulated SEO knowledge, we have compiled an SEO checklist of things that are likely to increase the effectiveness and exposure of your website. Use our SEO checklist to help improve your rankings.
► Access to SEO software	During the training course you will use the CreatorSEO tools to analyse your website. You will have access to these tools for two weeks following the training course. You will have access to: - Site analysis and advice - Keyword targeting and advice - Link building and advice - Competitive analysis

Course outline:

CreatorSEO Starter Training Course Outline:

What is search engine optimization?
The top 5 search engine ranking factors
What to expect from an SEO campaign
The importance of the Google Page Rank system
Common SEO mistakes
What is Black Hat SEO?
Setting realistic goals and timescales for SEO campaigns
Creating a search engine friendly website
Selecting the right Keywords/phrases
SEO copywriting techniques
Effective use of internal text links
Google Webmaster Tools & Analytics
Google site maps, how to create and submit an XML sitemap
Website geographic targeting
Understanding your website traffic sources
Using the Google Toolbar
Search Engine Marketing (SEM)
Link building and why it is so important | Finding new links: Off-Page optimisation techniques
Researching your competitors for link opportunities
What is viral marketing?
What not to do
SEO campaign planning and setting priorities

Who should attend:

You will receive expert training in SEO methods and leave with clear strategies to start improving your on-line visibility and results right away. Our SEO training courses will benefit anyone who owns or works on a website where:

You need advanced search engine positioning skills to market your own website
You want to increase your knowledge of search engine optimisation
Company owners/managers need to oversee SEO work on their websites
Managers want to start/improve their a search engine marketing strategy
Website developers/designers who understand the basics of SEO and want to offer advanced search engine friendly sites to their customers
Traditional marketing firms who want to offer expanded services for online marketing

Our SEO training services include teaching companies (small and large) about the importance of on-going search engine optimisation for their website. Our SEO coaches will train your personnel with the know-how to optimise your website.

In-house

The CreatorSEO one day Search Engine Optimisation training courses can be run in-house at your company and tailored to your needs. Our SEO course provides a wealth of valuable information about every aspect of search engine optimisation and internet marketing. The course ranges from designing a search engine friendly website to optimising content and choosing the right web marketing approach to grow your business on-line.