While it is important to implement the basic principles of SEO when designing and developing a web page, it is not critical for the page to be perfect in every way. In fact the most important target should be to be rank better than your competitors.
 

Competitor assessment - be the outright leader in your space
 

If you page is better than your competitors for a key search phrase or indeed better than the other contenders then your site is more likely to be selected in a search and you are immediately at and advantage over your competitors.

This is very much like the story (which I am sure you have heard) about the two hikers who come across a large bear in the woods.  When the bear sees them, it turns and comes running towards them.  One hiker quickly opens his bag, takes out his running shoes and puts these on.  Seeing this the other hiker comments, "why are you putting on your running shoes? you can never out run a bear!"  The response from the first hiker is, "I don't need to out run the bear, I only need to outrun you".

This story is of course an urban ledgend, but the story makes a stong point. The same applies for search engine optimisation, all you need to do is beat the other contenders for the top spot on the search engines to succeed.  In the above analogy, CreatorSEO™ is designed to be the best pair of running shoes available to you.  CreatorSEO™ will allow you to

  • Evaluate the structure of your competitors' pages
  • Assess the keywords and key phrases used by your competitors and compare these to your own keywords and key phrases
  • Assess the words used on your competitors' page to provide clues as to what may be missing from you own pages
  • View incoming links to your competitors web pages (i.e. your competitors backlinks) and use these as a guide to your own link-building
  • Assess your competitors directory submissions (DMOZ) and the category selected
  • Track your ranking progress against your competitors (i.e. have a target) when you enhance and and make changes to your site
  • Identify other contenders that you may not have been aware of.

If you use CreatorSEO™ you will have a significant advantage over your competition and you will be more likely to get to the top-spot on the major search engines and stay there. Also, you will be able to identify the new upcoming companies that are competiting for the same prize...

Beat your competition and be the leader in your web space

Be the leader, beat the competition

Be the leader in your web space and be the leader in the market